Private market report

166 W Broadway
Bangor, ME 04401

A private look at how this home was offered, how Bangor is trading right now, and the marketing plan I would use on a fresh launch. Comparable sales — and a specific list-price recommendation — will be added as soon as those comps are finalized.

Prepared for Riley and Heidi Eastman by Jon Hyatt, eXp Realty November 13, 2026
Last list price$349,900MLS 1680490 · Expired
Original list price$369,900List price reduced by $20,000 (-5.4%)
Days on market49MLS figure · Bangor typical is 48 days
Living area1,764 sq ft4 bed · 2 full baths · built 1900
01 · Property snapshot

166 W Broadway

Facts below come from the most recent Maine Listings / Flexmls record (MLS 1680490), pulled on November 13, 2026. Assessed value is not in that export and is marked to be confirmed. The interior has not been re-inspected for this report.

166 W Broadway

Listing photo from the most recent Maine Listings / MLS record, used here for this private owner report.

ItemDetailNote
Address166 W Broadway, Bangor, ME 04401Source: Maine Listings export
MLS number / status1680490 · Expired on November 2, 2026Source: Maine Listings export
Property typeResidentialSource: Maine Listings export
Style / year builtColonial, built 1900Source: Maine Listings export
Bedrooms4Source: Maine Listings export
Bathrooms2 full bathsSource: Maine Listings export
Rooms9Source: Maine Listings export
Finished living area1,764 sq ft · $198.36 per sq ft at last listSource: Maine Listings export
Lot0.11 acresSource: Maine Listings export
ParkingNo garageSource: Maine Listings export
Heat / coolingDirect Vent Heater, Forced Air, Gas Natural fuel · Cooling: Window Unit(s)Source: Maine Listings export
Water / sewerPublic / Public SewerSource: Maine Listings export
Taxes$3,793 (2025 tax year) · Tax ID BANG-000023-000000-000048Source: Maine Listings export
Assessed valueTo be confirmedNot included in this MLS export
ZoningRESIDENTIALSource: Maine Listings export

From the prior public remarks (for context, lightly abridged): NEW PRICE! Beautifully updated 4-bedroom, 2-bath Colonial offering flexible living across three finished levels. With a first-floor bathroom, first-floor laundry, updated kitchen with granite countertops, two updated bathrooms, brand-new second-floor hardwood flooring, and a finished third floor with bedroom + bonus space, this home offers far more flexibility than its footprint suggests. The main level opens into a bright, spacious dining and living area, creating an inviting flow for everyday living and entertaining. The large kitchen is a standout feature, it has updated appliances, new granite countertops, and new hardwood flooring. Upst…

02 · Listing history

How the most recent listing ran

The most recent Maine Listings record (MLS 1680490) shows this property was listed on September 11, 2026 at $369,900. The MLS entry date is September 14, 2026. The last published list price was $349,900. List price reduced by $20,000 (-5.4%). Intermediate price-change dates are not in the export used for this report and are marked to be confirmed. The status changed to Expired on November 2, 2026. MLS days on market are recorded as 49.

ItemDetail
List dateSeptember 11, 2026
MLS entry dateSeptember 14, 2026
Original list price$369,900
Last list price$349,900
Price changeList price reduced by $20,000 (-5.4%)
MLS days on market49
StatusExpired on November 2, 2026
A factual record, not a critique. This section restates the public MLS timeline. It is not a comment on the prior agent or brokerage. Plenty of well-presented homes reach expiration when price, timing or buyer traffic do not line up. The point is to use that record to plan a cleaner second launch.
03 · The Bangor market

Current conditions in Bangor

Figures below are from published sources, each cited with its date. No unsourced estimates are included. Months of supply is to be confirmed.

$279,705Town median saleBangor, the three months ending October 2026 · -3.5% year over year
48Typical days on marketVersus 59 days a year earlier
157Active listingsBangor, Realtor.com, October 2026 · +8.14% year over year
$285,000County median salePenobscot County, August 1–October 31, 2026 · -1.38% year over year
Redfin's Bangor housing-market page, as of October 2026, puts the median sale price at $279,705 over the three months ending October 2026, -3.5% from the same period a year earlier. Homes typically went under contract in 48 days, compared with 59 days a year ago. Eighty-eight homes sold in Bangor in October 2026, down from 99 in October 2025 (-11.0%). The typical sale closed at 96.6% of list price (minus 1.6 points year over year), 17.5% of sales finished above list, and 48.8% of listings recorded a price reduction (+7.1 points year over year). Median sale price per square foot was $181, +0.6% year over year.

The Maine Association of REALTORS October 2026 Housing Report (released November 12, 2026, sourced from Maine Listings) shows Penobscot County's median sale price at $285,000 for August 1–October 31, 2026, -1.38% from $289,000 a year earlier, on 505 sales (+3.06%). Statewide, October sales were 1,547 (-6.58%) and the median sale price was $402,500 (-5.63%). The report notes that buyers have more homes to choose from than a year ago and more room to negotiate.

Realtor.com's Bangor market page (key indicators as of October 2026) shows 157 active listings (+8.14% year over year), a median listing price of $302,500 (+0.86% year over year), and a median of 42 days on market. A current months-of-supply figure for Bangor was not published in the sources reviewed for this report and is marked to be confirmed.
04 · Recent comparable sales

Recent comparable sales

Comps being finalized

Recent comparable sales for this property are being assembled from Maine Listings. No sale prices are estimated here. Once those comps are added to the build file, this section and the pricing recommendation will fill in automatically.

Pricing recommendationA suggested list price will be set from the finalized comparable sales — not from the prior list price alone. In Bangor, the recent median sale is $279,705 and the typical home has been going under contract in about 48 days. This property's last list price was $349,900 ($198.36 per sq ft). Until the comps are in, that relationship is context only, not a value conclusion.
05 · The next launch

Why it didn’t sell, and what I’d do differently

The listing opened at $369,900, was reduced to $349,900, and reached expiration after 49 MLS days — about even with Bangor’s recent median of 48 days. The last ask was $198.36 per square foot, versus the city’s recent median of $181. The remarks describe substantial updates (furnace, water heater, 200-amp panel, natural gas, bathrooms, and new flooring). Those improvements only help if buyers can see them clearly and if the list price matches what similar updated in-town homes have actually closed for.

1

Show the updates, then price to what has sold

I would lead the new listing with photo and video that walk through the kitchen, baths, new flooring and mechanical updates, and with a list price set from those nearby closed sales. A corner lot, a fenced yard and a four-car driveway are easy to undersell in still photos if the camera work is thin.

2

Professional photos and video

The next listing should open with a full still-photo set and a walk-through video, taken when the home is staged and the exterior is at its best. Buyers decide in the first few images whether to tour. I budget for that media up front, not as an afterthought.

3

Targeted social and Facebook ads

I put paid ads behind the listing — Facebook and Instagram, aimed at buyers and investors already watching the town and nearby communities — rather than relying only on MLS syndication. The ad creative links back to a dedicated property page, so we can see which message is actually getting clicks.

4

A custom property website and this report

You already have a private report like this one. For the public launch I build a matching property website and share a clean, owner-ready market summary with serious buyers and their agents. It keeps the story, the photos and the numbers in one place.

5

Broker-network exposure

Beyond Maine Listings, I shop the property through the eXp network and local agent channels — broker opens, targeted emails, and direct outreach to agents who have been writing offers in this price range. The goal is more qualified traffic in the first two weeks, when a listing gets its best look.

6

A pricing strategy based on comps

The list price will be set from finalized comparable sales, not from the prior ask alone. Once those comps are in this report, the working range and suggested list price will update automatically. If showings or offers are light after the first two to three weeks, we revisit price against that same evidence — not against guesswork.

06 · Sources

Market sources

Subject facts and listing history come from the Maine Listings / Flexmls export dated November 13, 2026. Market statistics come from the sources below. Comparable sales will be cited to Maine Listings once they are added.

Not an appraisal. This is a broker marketing report prepared for the owner, not an appraisal, and it should not be used for lending. It relies on MLS and publicly published market data believed to be reliable but not guaranteed. The interior, systems and current condition have not been inspected for this report. Any figure that could not be sourced is omitted or marked “to be confirmed.” Values and recommended pricing may change when comparable sales are finalized and after a walk-through.
Jon HyattREO certified
Next step

Let’s talk about a fresh launch, Riley and Heidi.

I’ll walk you through this report, finish the comparable sales, and outline a list price and marketing calendar before anything goes live. No outreach to buyers or other agents happens unless you ask me to.